The 2022 Steal this Idea Best in Show recipient is California State University-Sacramento's Visiting Artists Calendar by Erin Umipeg.
For the Fall 2021, Visiting Artists campaign the designer’s concept started with a quote she came across by Stephen Sondheim. “White. A blank page or canvas. So many possibilities”. The idea is that every artist, no matter the medium, always starts with a blank canvas of some kind.
In all of the pieces of the campaign, you will notice the texture of a white canvas is used for the background. Umipeg then explored eight different mediums and combined fine arts with digital arts to showcase throughout the campaign. The eight different mediums she explored were a pen doodle, watercolor, splattered multimedia ink, markers, digital graphic pattern with a scanner, acrylic paint, pastel, and photography.